Rimarik is a French brand that promotes Fashion Activism.
The brand uses fashion to make statements about causes. Militant slogans and visuals are printed over organic and/or recycled clothes and accessories, such as “Mazel Tov Habibi”, “Solidarity is the solution”, and “The ideal man is feminist”. After several years working for NGOs, Rima Chemirik founded the brand to combines its human rights vocation and its passion for fashion. She considers Fashion as a powerful political tool, and advocates for an ethical fashion that respects the planet and people.
Qu’est ce que le “fashion activism” ? Voir la suite